Investment made to propel company forward
and help increase sales considerably
over the next few years.
Reprocentre has installed the first HP FB700 in Northern Ireland at Minprint, a well-established design and production company based in Belfast. Minprint, which produces a huge variety of printed material for customers including promotional products, signage, exhibition stands and banners, purchased the printer from Reprocentre in February 2014. The new machine will enable the company to expand into new markets.
Reprocentre is one of Ireland's largest supplier to the graphic arts and printing industry, covering, pre press, press and post press, software and hardware solutions, service and consumable supplies, to the commercial, packaging, newspaper and sign and display industry.
Jamie McMinnis, Digital Director at Minprint commented, “This is a significant investment for us. We decided some months ago that we would expand our product offering and produce more specialist packaging and point of sale material. We needed to purchase a machine that had a high level of productivity and versatility and would provide a long-term solution for our business. The HP FB700 was the one that came out top for us. We can print on a wide variety of rigid or flexible media such as Correx, Forex, composites, banners, vinyl’s, display films and even wood.”
Jamie continued, “Having worked with Reprocentre over the past few years, purchasing numerous items of finishing equipment from them, we had no hesitation in asking their advice on this new purchase. The HP flatbed was coming pretty high on the list of our options and Reprocentre advised us to go and view the product in the flesh. We went to the HP demonstration centre in Barcelona and were overwhelmed with the experience. The team guided us through the whole process and we were able to test the product first hand. We were delighted with the quality and speed of the machine. The support and training we’ve had from Reprocentre has been brilliant too and having their technical expertise on hand is invaluable.”
Bill Forde from Reprocentre in Northern Ireland, who worked closely with Minprint on the purchase of the printer, said, “People are so busy these days that it’s really quite difficult to persuade them that it’s genuinely worthwhile to go and see the machine they’re interested in buying, and test its capabilities in terms of quality and speed of production prior to purchase. We were really pleased with the flexibility and commitment Minprint showed in working around the limited slots the demonstration centre in Barcelona had available. We’re sure the time and investment Minprint have committed to this purchase will pay dividends for them in the long-term. We’ve sold several HP FB700 printers to customers in the south who are delighted with them, and we’re sure this first installation in Northern Ireland will also be a great success.”
With several election campaigns coming up in Northern Ireland this year, the Minprint team are going to be extremely busy producing signs, banners, leaflets and other promotional items for the political campaigns. The HP FB700 complements the equipment Minprint already has in-house and will ensure rapid production of the materials required.
Gordon Morrow, Digital Development Manager at Minprint is project managing the HP FB700 installation. Gordon recently managed Minprint's Xerox Color1000 Press install. He commented, “These are very exciting times for Minprint, we have a superb client base and workforce keen to test the wide selection of materials and products the new FB700 offers. We’ve already seen some great results from the new press and look forward to showing our customers the quality and clarity of the print”.
Initially, Minprint plans to promote the new products it can now produce with the HP FB700 to its existing customers, who are made up of a diverse range of companies from multinational blue-chip organisations to small independent companies. Specific market sectors Minprint will target include the retail and security markets.
Jamie concluded, “We expect the HP FB700 to propel our company forward and help increase sales considerably over the next few years. The team here are really excited about the new opportunities it opens up to our business.”
Courtesy of Reprocentre Group
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