HP has announced that Manel Martinez has been named as Vice President and General Manager for the HP Graphics Solutions Business in EMEA (Europe, Middle East and Africa). His responsibility will be to drive the company’s graphics arts portfolio from signage and packaging to technical printers and publishing amongst the different printing communities across the region.
Manel brings to the table over two decades of experience in the printing industry and HP believe his background will enable him to promote and exploit the migration towards digital print amongst the design, branding and marketing communities in the EMEA area.
For the last two years, Manel has been Vice President and General Manager of HP’s Imaging and Printing Group (IPG) in the Iberia Region. Prior to this, Manel was the General Manager of the Large Format Printing design business at a worldwide level where he directly managed the design focused teams in Barcelona and Shanghai.
Manel joined HP in 1989 and has held a number of different positions covering overall business group management, R&D and marketing. He has also worked as an engineer developing firmware for Large Format products.
Manel holds a degree in Computer Science from the Universitat Politècnica de Catalunya and a MBA from ESADE in Barcelona.
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