Blogging or a Forum is all the rage right now, and it has been for the several years.
It's been a great vehicle for normal, everyday business people to let their voice be heard.
But how can a forum help you attract more customers for your business?
That's the million euro question!
And I'm going to answer that question for you right now.
3 Important Forum/Blogging Principles
But first, to understand how this process works, you need to aware of 3 important principles.
Principle 1 - Fish where the fish are.
You need to offer your content in places where your primary prospects are already getting their information.
Principle 2 - Give the fish what they want.
Find out what problems your prospects are struggling with and write about the solutions to those topics.
Principle 3 - Capture the fish
When your prospects are lured back to your blog/forum, make sure you have the right format and design to capture their contact information.
Those are the 3 principles and so here's the exact plan (and this is just one way to do it...there are many ways to find new customers with blog/forum marketing).
The 3 Step Plan
Step 1
You need to fish where the fish are, which means you need to go out and find where your prospects are watching for information.
For example, if you're a print machine sales manager, make a list of the top business blogs that accept guest posts. Here at www.dpnlive.com we accept articles and posts for publication in our article sections (each one has a blogging section at the end). In addition, you can go to our forum and enter your own content and be in control of it yourself. Just go to the home page and hit ‘forum’. It’s that simple. Or you can hit this link http://www.dpnlive.com/index.php?option=com_ccboard&view=forumlist&Itemid=112
A US based site is technorati.com. Type in your keyword and you will get US blogs. I can’t find an Irish based one yet, but you can send them to DPNLIVE.COM.
Make a list and start writing guest posts for those blogs/forums with links back to your blog.
Step 2
Once they arrive on your blog, give them what they want...and what they want are solutions to their problems.
Create a list of blog post titles that are solution oriented and start writing those forum posts. As I said earlier, you can also write articles for publication.
Step 3
After they've read your blog or forum posts you need to capture their email contact information and get them on your list.
Now all that’s left is to create an irresistible offer and send it out to your list along with your continued content. If you wish, you can use the DPNLIVE emailing service to send out your irresistible offer.
This is just one example of how to blog for more customers.
If you really want to become a "blogging master", you should consider spending some time on DPNLIVE.COM
