Company makes investment to help start up special service creating advertising campaigns
Spanish-based Gráficas Carrascosa has announced the installation of an HP Indigo WS6600 Digital Press. The investment was made to support its rapidly growing business and launch a special advertising campaign digital print service.
The company which was established in 1975 primarily prints brochures and labels for its customers. These include manufacturers of wine and spirits, agricultural organisations, and more recently, cosmetics companies. Carrascosa says its business is growing year on year, and prides itself on re-investing the company’s profit back into the business every year. This enables it to purchase new equipment which allows it to keep up-to-date and offer new services to clients and potential new customers. The HP Indigo WS6600 Digital Press, its latest investment, is part of this ongoing strategy and is designed to not only enable Carrascosa to offer new applications but enhance existing products as well.
"The HP Indigo WS6600 opens new possibilities to us and will allow us to imagine even more elaborate products and designs," said Manuel Carrascosa, CEO, Gráficas Carrascosa. "We will focus on using the HP Indigo WS6600 for these new projects. Through utilising the great features of the press, including the special inks and substrate flexibility, we can continue to create great advertising materials and ensure we differentiate ourselves from competitors."
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